I went to get some document printed at this stationery shop which also provides the service of getting name cards and company's rubber stamps done.
The boss was telling one customer that the price for getting the rubber stamp done was X Ringgit and it would take one week to deliver the goods. If the customer wanted it in one day's time, it could be arranged but the price would be 30% more. And the customer agreed to it.
I believe in some other industry, this concept is also being practised. In our industry, renovation and sub-construction, very often we find customers compare strictly on price. If it is acceptable that it costs you more to have the rubber stamp done faster, why is it not so when you can get the job done faster by company A that company B cannot give you?
Everybody agrees that time is money. When you could save time, you save money. Is it not so?
